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DEFINITION: A sales pitch is a carefully crafted presentation designed to persuade potential customers or clients to purchase a product...

Starting a business comes with its fair share of challenges, and marketing is often one of the most resource-intensive aspects. However,...

In today’s fast-paced digital economy, businesses in Nigeria are recognizing the value of marketing automation to streamline their...

Getting new children enrollments to the school especially from new parents had been a challenge for the Team at St Francis Primary School...

The global narrative often sidelines Africa’s contributions to technology, keeping them in the shadows. Yet, the continent is teeming...

In Kenya, there are regulations that limit construction companies from directly advertising to customers. This explains why you rarely...

In Uganda, there are rules that stops construction companies from directly advertising to customers. This may explain why you never see...

In today’s fast-paced digital economy, businesses in Uganda are recognizing the value of marketing automation to streamline their...

Africa is witnessing a surge in technological innovation, and artificial intelligence (AI) tools are at the forefront of this...

Here’s an overview of key sales metrics to track for sales performance and customer retention, along with their formulas and an example...

**How Insurance Training College is Now Using Trembi to Find New Leads, Engage Customers, and Close More Deals** In an increasingly...

A compelling sales pitch is the cornerstone of successful business development, whether you're an entrepreneur or seasoned sales...

Lead Qualification is a crucial step in the sales pipeline stages. An opportunity is identified with a potential customer, and a record...

Sales is always hanging, and staying ahead of the curve is essential for success. As we head into 2025 and beyond, there are a number of...

Prefer an downloadable version: Download it below This template is designed to help you structure your company’s sales strategy. It...

There are many different sales methodologies out there, each with its own strengths and weaknesses. The best sales methodology for your...

Cela consults  is a leading communications advisory firm that works with hundreds of NGO's and other organizations in Uganda and abroad....

One of the most stretchy and authoritative CRM you can trust your small startup with is Keap because it supports the growth of pipelines,...

Lead generation is a critical part of the sales process, yet it remains one of the biggest challenges for businesses. Sales professionals...

Marketing schools to parents to bring their students/pupils to your school has been one of the age old struggles most schools have had to...

Did you know that sales are the heart of every business? There is no business without sales, and if it weren’t for sales, then...

Sendinblue is a darling of email marketing  platforms because of all the incredible automation features and attractive and competitive...

In the competitive South African construction industry, generating high-quality leads is essential for sustainable business growth. This...

Having leads flow into your business is the best thing that can ever happen to anyone’s business, and it's worth being called a blessing;...