Zoho CRM targets businesses that want an end-to-end ecosystem. It gives you sales, finance, helpdesk, email marketing, HR, and automation under one umbrella. That’s useful, but most features live across different apps. You need multiple dashboards, onboarding takes time, and reps still do most work manually. Most companies looking for alternatives want one or more of these: Less complexity Faster onboarding Automation that actually executes Simplified pricing A tool that hel