School marketing has changed. Quietly, but completely. Parents are no longer reached by school gates, flyers, or open days alone. They are online. They compare options. They talk in WhatsApp groups. This shift is what pushed Emma High School  to rethink how they attract new students. The enrollment challenge Emma High School serves a wide and diverse community. Their students come from: South Sudan Juba Arua Gulu Mbarara Kampala This reach is a competitive advantage. But it c