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Best CRM for businesses in Ivory Coast

  • agnes2718
  • 2 minutes ago
  • 4 min read

In order to improve customer satisfaction and loyalty, Ivorian businesses in Abdijan and across other cities have aggressively adopted CRM tools as an essential for their businesses to surpass competition while streamline their operations ultimately leading to business growth.

Customer Relationship Management (CRM) Tools serve various functions some of which are:

  • Centralize customer data for ease of access by teams.

  • Automate the sales and marketing process.

  • Make timely communication to customers.

  • Data analytics and reporting to ensure informed decisions are made.


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Let us explore some of the best CRMs for Ivorian Businesses


This AI powered tool is a great fit for businesses in Ivory Coast since it enables lead generation and tracking, automation of sales, marketing and customer support all on one interface.

Its strengths:

  • Manage deal pipelines by tracking all the sales in the pipeline, their expected value and all activities happening within the deal.

  • Manage calendars and meetings and their progress and performance within one place with ease especially for the marketing department

  • Visualize all tasks as they happen; set tasks, get reminders via email and SMS when tasks are almost due or even due. No task goes unattended to because someone forgot.

  • Manage your entire teams contacts and leads from one place.

  • Advanced analytics which will help make data-driven decisions: Acquire performance of each team member, leads growth and sustainability and so much more.

 

Not just a CRM software:

Its diverse products are the cherry on top.

  • Trembi Sales - Don't just manage leads and contacts, let the tool generate leads for you, initiate the conversation and maintain follow ups across Email, SMS and WhatsApp.

  • Trembi Marketing - Automate your client engagement via SMS, email and WhatsApp.

  • Trembi Connect - Businesses are able to promote their products through influencers' audiences and also track their performance in real time.

  • Trembi Customer support - All in one place with ease through WhatsApp, SMS and email.


A practical CRM for businesses in Ivory Coast since it combines sales, marketing and customer support.

Sage Strengths:

  • It enables one system cover multiple departments, that is sales, marketing and customer support.

  • It allows for easy integration with the Sage ERP Accounting System thereby killing two birds with one stone.

  • Its customization is flawless enabling businesses tailor their workflows to fit their needs.

  • Has an advanced reporting and data management system.

Best for small and growing businesses in Ivory Coast.

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Small business or startups in Ivory Coast looking to manage customer relationships hassle free and at no cost for the start, this is your best pick.

HubSpot strengths:

  • You get started for free, that's a no brainer. Charges only apply if you want to advance to very many other features.

  • It is very easy to use with a simple and intuitive interface that makes it easy for anyone to get started without needing technical skills.

  • Three business problems solved with one solution, that is, Sales, Marketing and Customer service.

  • Stay in touch with your customers 24/7 on the go, creating convenience for business owners in Ivory Coast.

Big Con: The free plan is quite tempting but very limited in terms of automation, marketing add-ons, customer and technical support, customization, and reports among others.

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Its Strengths:

  • Customer relationship management:

  • Leads management

  • Online invoicing and payment

  • Project and task management

  • Customer Support System

Pro: It has unlimited records, is very sales focused and used globally.

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Its strengths:

  • All round customer view: The advanced tool keeps all historical data in one place, making it easy to manage customer relationships, gain insights, and unite your teams around a singular view of the customer giving you access to extensive customer information and allowing you to see details like accounts, contacts, tasks, events, and opportunities related to a lead.

  • Seamless integration with existing tools and systems.

  • It is Cloud based therefore information is accessed anywhere, anytime and on any device.

  • Proven business impact since so most businesses have implemented it have experienced a great impact in sales growth, customer satisfaction and marketing return on Investment.

  • Nurtures and simplifies team collaboration.

  • Workflows are automated.

  • It allows access to training resources.

Con: It requires quite a significant investment, solely relies on internet accessibility and requires intensive training

Best for large and developing enterprises.


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Considerations for Ivorian businesses before choosing a CRM

  • Ability to integrate and unify with other business tools to avoid multiple purchases.

  • The local support is key in terms of multi-lingual especially French and Multi-currency to support international business deals.

  • Pricing especially for budget conscious businesses.

  • Business needs - Ivorian businesses should put the needs of the business first and ability of the team to use the tool.

Recommendations:

  • Startups and small businesses are best suited for Trembi, Smart sales and HubSpot.

  • The growing businesses may consider Sage CRM for its accounting tool and Trembi for the lead generation.

  • Large and multi-enterprises may lean towards Sales force for its comprehensive and advanced features and Trembi for Sales and Marketing automation.


    All in all, the robust change in business trends in Ivory Coast have made acquiring a CRM very essential for businesses to beat the competition fair and square!

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