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Top CRM tools in Zimbabwe
- agnes2718
- 4 days ago
- 4 min read
Customer Relationship Management (CRM) tools are applications designed to help the business manage and analyze customer relations and communications throughout the entire sales and customer handling process.
Businesses in Zimbabwe have leveraged the use of these tools for their core benefits to the business, that is:
Customer data and purchase history all in one place for ease of access
Businesses get to experience a better understanding of their customers, the top products purchased, their queries and feedback among others.
They get to connect better with their customers through personalized campaigns and messages among others.
Improves credibility of the business and builds trust and reliability in the market.
For sales - focused CRMs, they help effectively simplify and manage the entire sales process
Businesses acquire CRMs to serve different purposes. It really depends on the need of the business.
Is it a strategy to manage and centralize customer interactions for improved customer satisfaction and loyalty?
Is it just for the technology advantage of being able to automate your sales, marketing, general workflow and reports?
Whatever your need may be in Zimbabwe, here are the top CRM tools to consider
Looking for both strategy and technology, this is your best tool.
It combines lead acquisition and management, marketing campaigns automation, customer support and data analytics and reporting.
Pros:
Manages deal pipelines by tracking all the sales in the pipeline, their expected value and all activities happening within the deal. Convert your lead with utmost ease.
Manages calendars and meetings and their progress and performance within one place. No sales rep will miss a scheduled appointment.
Visualizes all tasks as they happen; set tasks, get reminders via email and SMS when tasks are almost due or even due. No forgotten task.
Manages all contacts and leads from one place. Enables personalization of communication to each lead.
Advanced analytics which will help make data-driven decisions: Acquire performance of each team member, leads growth and sustainability and so much more.
It's more than just a CRM tool but a multi- faceted platform with sales-oriented products that ease the work of a Sales rep:
   - Trembi Sales; For lead generation, lead nurturing, lead conversion and lead retention.
   - Trembi Marketing: Automate your client engagement via SMS, email and WhatsApp.
   - Trembi Connect: Promote products through influencers' audiences and track their performance in real time.Â
    -Trembi Customer support: Through multiple channels, that is, WhatsApp, SMS and Email.
Take home: The Trembi CRM has the ability to accommodate both small and large businesses.
Small businesses and startups in Zimbabwe looking to centralize their customer and automate their workflow may be impressed with this tool. It gives you a 3 in one business solution, get and qualify leads, run the right campaigns and keep your customer data base in one place.
Pros:
Strengths:Â
It is very easy to use with a simple and intuitive interface that makes it easy for anyone to get started without needing technical skills.
Three business problems solved with one solution, that is, Sales, Marketing and Customer service.
Stay in touch with your customers 24/7 on the go, creating convenience for business owners in Zimbabwe.
Con: The free plan is very limited in terms of automation, marketing add-ons, customer and technical support, customization, and reports among others.
Whether you're a small or big enterprise, when it comes to customer support and service, Zendesk would be a good pick. One of its core products, Zendesk sell is a CRM tool built for sales support.
Pros.
The core which is contact and lead management
Deal tracking and constant follow up
Integration with other business tools
Multi-channel support, that is, e-mail, phone, social media SMS among others
Accessibility of application on the go since it is built for sales teams
Data reporting and analytics in real-time to enable the business owner follow ongoing activities seamlessly.
Limitations:
May not support campaigns for marketing since it works best for sales teams that work closely with customer service.
Has limited features compared to the other CRM focused tools
Larger enterprises in Zimbabwe that use this tool are reporting a maximum return on investment.
Pros:
Its customization abilities are great to fit the needs of the business
It offers Seamless integration with existing tools and systems
It is Cloud based therefore information is accessed anywhere, anytime and on any device.
Proven business impact since so most businesses have implemented it have experienced a great impact in sales growth, customer satisfaction and marketing return on Investment.
Nurtures and simplifies team collaboration
Workflows are automated
It allows access to training resources
Take home: The investment in this tool may seem hectic but considering its level of scalability, it may be worth it for businesses that can afford to grow with it.
Closing deals is what drives businesses to ultimate growth and this tool walks that journey with you. The very best tool for sales teams.
Pros:
Track and customize the sales pipeline
Optimize the leads
Manage deals
Automate the entire sales process
Integrate with the other tools used by the business
Ensures privacy and security of data.
Access your leads on your mobile phone.
Con: May not work well for strategy focused businesses whose primary need is centralize, manage and track customers.
This is an AI powered tool that best supports project-based businesses ad enables automation of the full customer journey.
Pros:
Prioritizes and qualifies deals and categorizes them on the basis of performance
Very easy to customize to the way the business needs it
Works with automations of every activity making operations simple and efficient.
Real time updates on deals and any other business-related activity
Seamless automated collaboration for all teams, from sales to operations
Con: Works best for businesses that do not heavily rely on human resource, but automated operations.
Ultimately, businesses in Zimbabwe choose CRM tools to help them stay organized and maintain better relationships with their customers leading to overall growth of the business.
For businesses looking to simply strategize in customer relations, Trembi CRM, Monday and Zendesk would be a very good pick.
To take advantage of technology and automated workflows, Trembi and all the above mentioned CRMS would best suit you but consider three basic concepts when making the decision:
Your urgent need as a business
Budget
Team size
Scalability and Integration
Internet connectivity and mobile features
The goal is growth and development!